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This article explores Eco fashion and asks, is it Eco Fashion just a fad or is it here to stay? Is it only attainable by the wealthy or could we all do something to make our wardrobes more eco friendly?
Fashion has been around for as long as there has been people on this earth…
Every year fashion gets rebranded and new designs and fads come out. This results in an influx of new designers with fresh outlooks and ideas. Recently (in the last 5 years or so), there has been a rise in “eco fashion”. Eco fashion is fashion that is conscious of its impact on the earth, using materials that are sustainable, planet and animal friendly.
Celebrities such as Emma Watson, Lauren Conrad, Gwyneth Paltrow and Stella McCartney have all raised awareness of this trend, with Emma Watson stating,
“I made a choice last year that I would only wear sustainable fashion on the red carpet. The fashion industry is the second-biggest pollutant of fresh water on the planet. It has such a huge environmental impact and such a big human impact. And it’s just not enough for me anymore that it’s a beautiful item or a beautiful piece.
“I want to know that it’s not leaving a negative mark. … Fashion is something that touches us every single day. We get dressed every single day. I want to look good and feel good and do good, and that, to me, is luxury.”
So, is eca fashion here to stay? I certainly think so. With more celebrities jumping on the bandwagon, and sweatshop conditions being made more public, I feel that there is no choice to go but forward.
How can we make our wardrobes more eco friendly, and how does it really impact the environment?
According to Huffpost, the global market is estimated in 2012 to be worth $1.7 trillion and employing around 75 million people in 2014.
While the manufacturing of clothes in countries such as India, China and others may be beneficial in building a strong economy, the environment certainly pays the price. Pesticides end up ruining agriculture as the world needs more cotton to be grown, greenhouse gases creating more Nitrous oxide than ever, not to mention the energy and carbon footprint attained by producing these materials.
So what can we do?
Here are some top tips for helping add some eco friendliness to our wardrobes.
Know your fabrics
There are plenty of eco friendly fabrics out there, such as
- Organic cotton
You can find more eco friendly fabrics here.
Go with the faux
Its even easier now in the this age to use fake fur instead of animal skins. Animal skins are not as popular as they once were, with image conscious designers opting out of animal products for a friendlier version. Also fur is often treated with chemical such as formaldehyde which is toxic to humans.
Buy vintage /swap sales /donating clothes
Buying vintage is not for the only cool kids anymore. It is a great way of recycling pre-loved clothes and breathing life into a capsule wardrobe, as fashion trends seem to make circles of what is currently available.
Swap meets are a great incentive to positively impact the environment. They create social events that benefit everyone, by breathing new life into older garments you may no longer wear with new owners.
Donating clothes is a similar option, as it benefits a charity of your choice. This has the added bonus of re-purposing clothes for a better cause than it just sitting in your wardrobe gaining dust.
What are your views on eco fashion?
Do you have a passion for fashion? What are your thoughts eco fashion and anything else mentioned in this article? Feel free to comment and let me know.